zenosanalytic reblogged
the basic emotional condition of capitalism is anxiety, fueled by insecurity. one of the most common, yet most effective, rhetorical moves used by the apologists of capital is to present this motive force as aspiration, rather than terror - that is, to disingenuously figure the motion of the system as a running-to, instead of a running-from. it is like if the camera were only ever positioned behind indiana jones, following him as he “aspires” to reach the exit of the cave, not once turning around to reveal the colossal stone sphere just inches from crushing him