By UVV Music Language by Teacher Michioflavia
WHAT IS BLUE OCEAN STRATEGY?
Blue ocean strategy is the concurrent profession of differentiation and low cost to open up a new market area and establish new demand.
It is about building and capturing uncontested market areas, whereby making the contention impertinent. It is based on the scene that market boundaries and industry fabric are not a given and can be reconstructed by the actions disposal and beliefs of industry players.