Schiaparelli Label to Officially Relaunch Though a Designer Has Yet To Be Named
Nearly forty years after her death, Elsa Schiaparelli is once again the designer of the moment: She’s the subject of this year’s Costume Institute exhibit at the Met, and now, thanks to Italian businessman Diego Della Valle, her label is set to enjoy a revival later this year, WWD is reporting.
Della Valle, who is the CEO of Tod’s SpA, which owns Tod’s, Hogan and a handful of other brands, bought Schiaparelli‘s trademarks and archives back in May 2006 and has been waiting for the right time to officially relaunch the brand. Obviously, with all the buzz generated by “Impossible Conversations,” timing couldn’t be better if Della Valle’s marketing team had planned it.
Source: fashionista.com