I seem to remember a time when sexism in advertising was subtle enough that critiquing it involved some skill — or least a keen eye. It was fun, truth be told, to tease out the sexist subtexts of so many of the commercials that inundate media consumers every day. Perhaps I’m romanticizing the not-so-distant past, but these days — and I don’t know if it’s due to pure laziness or some increased gender anxiety that advertisers are picking up on — it seems that, more and more, subtext is becoming straight-up text...
Source: feministing.com