What we all feel now is the constant pressure to know enough, at all times, lest we be revealed as culturally illiterate. ... What matters to us, awash in petabytes of data, is not necessarily having actually consumed this content firsthand but simply knowing that it exists — and having a position on it, being able to engage in the chatter about it. We come perilously close to performing a pastiche of knowledgeability that is really a new model of know-nothingness. ... Whenever anyone, anywhere, mentions anything, we must pretend to know about it. Data has become our currency.