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Exploring Printing History at the Newberry Library

@newberryprinting / newberryprinting.tumblr.com

A project supported by the CLIR Cataloging Hidden Special Collections and Archives program
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Beautiful type ornaments from A Showing of Cleland Ornaments & Borders from the American Type Founders Company. T.M. Cleland began working with the company in 1917 and designed all of their ornaments and borders, resulting in the popularization of French Renaissance graphics in the first half of the 20th century.

Newberry call number: Wing folio Z250.3 .A64 1920

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TGIF!

Etablissment Nicolas was founded in 1822 in Paris. The first wine retailer to sell wine in glass bottles, Nicolas made a mark not just in the history of wine selling but also in wine advertising. After World War I the company advertised heavily in movies (including the first animated advertisements), billboards, catalogs, books, and other advertising ephemera. In 1921 the character “Nectar” was born at the hand of artist Jules Isnard Dransy and quickly became the face of the company. He was featured in a number of their advertising materials, later alongside his helper and possibly son “Glou-glou” and “Felicite”, who we believe is possibly his wife. Over the years well known artists such as Iribe, Loupot, Cassandre, and Brunhoff as well as Van Dongen, Derain, Lorjou, Buffet, Chapelain, Midy, and Boisrond lent their skills to Nicolas’ advertising campaigns.

Have a great weekend, everyone!

Newberry call number: Case Wing folio ZC 1 .624

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