The 125-year-old Dulwich Hamlet Football Club’s existence is under threat from a multi-billion-dollar New York property company that wants to knock down its Champion Hill stadium to build apartments.
"Frankly I think they've tried to bully us," says Tom Cullen, one of Dulwich's directors. "This might work in New York property transactions but it's not how you deal with a much-loved, 125-year-old football club."
To understand the situation Dulwich is in, it is first important to know what anyone and everyone involved with the club will tell you:
This team is about so much more than soccer.
The club has gained a hipster cult following partly because of its commitment to social justice off the field. It has raised money and awareness for causes from local homeless charities to Syrian refugees.
As much as it resonates in this local community, stadiums like Dulwich's are worth far more to developers than the clubs could ever generate.
But that won’t stop fans from fighting for it.
"If more clubs were like Dulwich the world would be a better place," Jack Badu, a 28-year-old charity worker, said at a recent game.