The EasyPeasy Way to Quit Make-up
Chapter 1
Introduction
This open-source guide will help you stop relying on makeup immediately, effortlessly, and permanently—without willpower or any sense of loss or sacrifice. It won’t place any judgment, embarrassment, or pressure on you to make drastic changes.
In fact, there’s no need to reduce or "cut back" on your makeup use while reading; attempting to do so prematurely can actually be counterproductive.
You might be hesitant at the mere thought of quitting makeup or be one of the countless individuals who have tried but struggled. If that’s the case, some of what you’re reading may seem counter to everything you’ve been told—but if what you’ve been told had worked, you wouldn’t need this guide.
Ask yourself if any of the following resonates with you:
- Do you spend more time applying and perfecting your makeup than you originally intended?
- Have you struggled to stop or reduce your use of makeup despite efforts to do so?
- Has your reliance on makeup interfered with or taken priority over personal or professional activities, hobbies, or relationships?
- Do you go out of your way to keep your natural appearance hidden (e.g., avoiding photos without makeup, feeling anxious without it)?
Has using makeup caused significant issues in your personal relationships, such as impacting your self-confidence or sense of authenticity?
- Do you find yourself in a cycle of excitement and enjoyment while applying makeup, only to feel less satisfied or even disappointed afterward?
- Do you spend a lot of time thinking about makeup, even when you’re not wearing it?
- Has using makeup had other negative consequences in your personal or professional life (e.g., feeling uncomfortable without it, taking extra time each day, feeling financial pressure from makeup purchases)?
If you find yourself depending on makeup to feel confident or attractive for any reason, all you need to do is keep reading. If you’re here for a loved one who relies on makeup to feel complete, all you need to do is encourage them to explore this book. If they’re hesitant, you can read it yourself. Understanding this approach will help you communicate with them effectively and guide loved ones, such as children, toward self-acceptance before they rely on makeup.
This book is inspired by Allen Carr’s EasyWay method, adapted for those who want to quit makeup. It’s open-source, licensed under CC-BY-SA, and it’s free. The approach here is structured to work best if you:
Think of this journey like a combination lock, requiring the steps to be followed in sequence. Breaking free from reliance on makeup is no different.
Personally, the original version of this method completely changed my perspective. If you’re like most, you probably began using makeup at a young age and have been using it regularly ever since. Maybe you’ve experienced occasional confidence in going bare-faced but find yourself returning to makeup. I’m happy to report that this method works differently; it’s been the only approach that truly led me to embrace my natural self.
Or perhaps a friend recommended this book to you, and you’re skeptical. Thank you for considering it. This will be expanded upon shortly, but for now, think back to the first time you wore makeup—before it became part of your routine.
Did you ever imagine that you’d rely on makeup for the rest of your life? Based on my informal experience (convincing friends to read this book), this guide works equally well for both occasional makeup users and those who rely on it heavily. It’s not very long, but the potential for significant personal growth is high, so I urge you to keep reading.
The approach shared in this guide is:
- Immediate—you can start today.
- Effective for everyone—whether you're a full-glam enthusiast or prefer minimal makeup.
- Free of withdrawal discomfort—you won’t feel “naked” or uncomfortable without makeup.
- Requires no intense willpower—it’s about changing perspective, not forcing habits.
- No shock treatments or gimmicks—no drastic measures or expensive replacements.
- Won’t substitute one habit for another—you won’t feel the need to compensate with other habits or products.
- Lasting—this method is designed for a permanent shift in mindset.
1.1 Warning
If you’re expecting this book to “scare” you into quitting makeup by highlighting any potential harm or pointing out that society’s standards of beauty are impossible, you may be disappointed. Those fear-based tactics don’t work effectively, and if they were going to help you, you’d have stopped using makeup already.
Conventional methods for quitting makeup often suggest “weaning off” or “makeup detoxes” like using less makeup over time. Some sources offer scientific insights into self-image and social psychology, which can be useful, but many people already understand the pressures to wear makeup and continue to use it anyway. Simply labeling it as a “bad habit” doesn’t address the real reasons people use makeup. Ultimately, treating it like a “forbidden fruit” doesn’t help to stop reliance on it.
This approach, called EasyPeasy, works differently. Some things discussed here might be challenging to believe at first, but by the time you’ve finished reading, you’ll not only believe them—you’ll wonder how you ever felt pressured into seeing makeup as essential to your identity.
There’s a common misconception that we choose to rely on makeup. Makeup dependency is often no more a conscious choice than any other deeply ingrained habit. It’s true that we choose to buy makeup, apply it in front of a mirror, and step out feeling like we’ve “put on our best face.” But did any of us choose to feel incomplete or “less than” without it? Did we decide that our natural appearance was inadequate?
It started innocently enough—maybe we wore makeup out of curiosity, to have fun with our appearance, or to fit in. But few of us would have started had we known it might lead us to question our self-worth without it, to feel insecure without the “mask,” or to believe that beauty is only skin-deep. How many of us thought, the first time we picked up mascara or lipstick, that we’d end up feeling pressured by beauty standards that undermine our confidence and personal happiness?
Take a moment to reflect: did you ever consciously decide that you must have makeup to feel beautiful or acceptable? That you need foundation, eyeliner, or lipstick to feel confident at work or in social situations? That you couldn’t fully enjoy an evening out or feel as attractive in photos without it? At what stage did makeup shift from a fun, optional part of your life to something you felt you had to rely on?
Like countless others, you’ve been drawn into one of the most subtle yet powerful traps created by societal expectations, compounded by industries profiting off of women’s insecurities. None of us would want our daughters to feel they need makeup to be valued or admired. This reflects a truth that many know deep down: no one needs makeup to thrive, be respected, or be loved.
At the same time, many women feel hesitant to stop. There’s an internal conflict—the feeling that while we don’t want to feel pressured to wear makeup, we also feel uncomfortable going without it. If there were a magic button we could press to wake up tomorrow feeling secure in our natural beauty, few would hesitate to press it. The only thing that truly holds us back from embracing our bare face is fear—a fear instilled by the belief that without makeup, we’ll face insecurity, loss of confidence, or won’t measure up to beauty standards. These fears stem from irrational beliefs, perpetuated by societal and media messaging:
- Beauty is essential for self-worth.
- Makeup is the only way to look “professional” or “put-together.”
- Makeup helps us compete with unrealistic, edited images of beauty.
- We need makeup to hide “imperfections.”
- More products and routines equate to a “better” appearance.
These beliefs lead to irrational behaviors and self-perceptions:
- Feeling inadequate or incomplete without makeup.
- Comparing ourselves to airbrushed images and feeling like we “fall short.”
- Believing that our worth is linked to our appearance.
- Becoming hyper-critical of our natural looks.
- Wearing makeup out of habit rather than desire.
It’s fear that drives us to think we won’t feel as comfortable in our skin, that people might perceive us differently, or that we’ll never be as confident without makeup as we are with it. This fear stems from learned beliefs that suggest beauty equals worth, but it doesn’t have to control our lives.
This guide is about freeing ourselves from those expectations and reclaiming our self-worth, beauty, and power on our terms.
But most of all, there’s the fear that “once a makeup user, always a makeup user”—that we’ll never feel fully free, that we’ll spend the rest of our lives needing that makeup crutch for confidence at certain times. If, like me, you’ve tried the conventional ways to feel okay without makeup and endured the struggle of the “willpower method,” you’re probably familiar with that fear and may even believe you can never feel secure going without it.
If you’re feeling apprehensive, anxious, or think now just isn’t the right time to quit, let me assure you: those fears aren’t relieved by makeup—they’re caused by it. No one sets out to become dependent on makeup, but like all traps, it’s designed to keep you feeling insecure without it. Ask yourself, when you first started wearing makeup, did you decide that you’d rely on it for life? So, if not now, when will you stop? Tomorrow? Next year? Stop kidding yourself! This trap is designed to keep you in it for life. Why else do you think countless others don’t break free, even as they begin to realize they’d rather not feel “incomplete” without makeup?
Imagine a magic button that could instantly make you feel as confident without makeup as you do with it—EasyPeasy works just like that magic button. Let me make it clear: EasyPeasy isn’t magic, but for those of us who’ve found it easy and enjoyable to step away from makeup dependency, it certainly feels like it!
Consider this as a “chicken and egg” situation: everyone who wants to quit relying on makeup can actually enjoy doing so. The only thing holding you back is fear. The most significant gain from this process is freedom from that fear. But you won’t experience it until you complete this journey. In fact, your fears may even increase as you continue reading, but don’t let that stop you.
You didn’t decide to fall into this trap, but let’s be clear: you won’t escape it unless you choose to. Whether you’re eager to quit or cautious about the thought, keep in mind: YOU HAVE NOTHING TO LOSE!
If, by the end of this journey, you still choose to use makeup, nothing will stop you from doing so. You don’t even have to cut back while reading this book, and remember—there are no harsh tactics here. Quite the opposite—I have only good news for you! Can you imagine how it would feel to step out, makeup-free, with confidence as radiant as ever? That’s how I felt when I broke free from the makeup trap, and that’s how others who’ve used this method feel too. By the end of this journey, that’s how you’ll feel as well. Go for it!
Finally...
Everyone can find it easy and enjoyable to quit makeup dependency, including you! All you need to do is read the rest of this book with an open mind; the more you understand, the easier it will be. Even if some ideas feel challenging, following these steps will make your transition smooth. Most importantly, you won’t spend life yearning for makeup or feeling deprived, and by the end of this journey, you’ll likely wonder why you felt you needed it for so long.
With EasyPeasy, there are only two reasons for failure.
Failure to carry out instructions. Some may find the book annoyingly insistent on certain recommendations, like avoiding “cutting back” or using substitutes. While some people can quit using makeup with half-measures, they often succeed despite those strategies, not because of them. Like cracking a code, the steps here need to be followed in order for the easiest success: moving one chapter at a time, without skipping.
Failure to understand. Question not only what you’re told here, but also your own beliefs and what society has ingrained in you about beauty, self-worth, and makeup. For example, if you think it’s just a habit, ask yourself why other habits—even ones you actually enjoy—are easy to break, while a habit that costs energy, time, and money is so difficult to stop. If you feel that makeup makes you happier, ask yourself why things that are genuinely enjoyable, like hobbies or favorite activities, don’t make you feel dependent. Why does your self-esteem feel tied to makeup, with insecurity setting in if you go without?
EasyPeasy is about to give you the knowledge of just how easy and enjoyable it is to step away from makeup dependency. Like many others, one of my greatest triumphs in life has been breaking free from the makeup trap. This is not a journey to feel apprehensive about; on the contrary, you’re about to accomplish something that many people yearn for: FREEDOM!
REMEMBER, DO NOT SKIP CHAPTERS.
I’d wish you luck, but as you’ll soon come to learn, you don’t need it.
