Lucian Bernhard Poster Design ‘Reklame Schau’ 1929.
Bernhard was a German graphic designer, type designer, professor, interior designer, and artist during the first half of the twentieth century. He was influential in helping create the design style know as Plakatstil, which used reductive imagery and flat-colour as well as Sachplakat which restricted the image to simply the object being advertised and the brand name.
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